Thesis Archive
Assessing the relationship of affective quality, apparent usability, and desirability across various age groups and design mediums using the usability perception and emotion enhancement model (2011)
Justin Joseph M. Apolonio
Ailea Kamille L. Go
Katrina Anne G. Puesta.
Abstract:
-In today’s competitive environment, products must be designed to be desirable even prior to purchase. For products to be considered and desired for purchase, the product may visually impress upon potential consumers through the products’ functional and aesthetic attributes that the products would satisfy the consumers’ specific usability and emotional needs.
Adviser:
Ms. Rosemary Seva
[email protected]