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Marketing
students get finalist awards
College of Business and Economics students of De La Salle
University-Manila proved their potential by attaining honors
for the University.
Members of AD CREATE, a student organization where its members
could develop and utilize their advertising skills, the students
were named as one of the finalists in the prestigious Student
Catholic Mass Media Awards (Student CMMA). The event was held
on October 24 at the Henry Lee Irwin Theater of the Ateneo
de Manila University.
The participants were Elinor Bonsol, Veronica Echevarria,
Brian Sahagun, Irene Torres, and Elliene Uy. They were assisted
and supported by AD CREATE officers and members.
The organization, nominated by former Marketing Department
Chairperson Dr. Leonardo Garcia, Jr., competed in the Best
Student Public Service Ad for its DLSU-Gregorio Perfecto High
School Project Rescue posters.
Project Rescue is a collaborative work between DLSU-M and
GPHS to assist the latter in promoting and selling goods produced
by their high school students as part of their entrepreneurship
training. The money generated from the sale of the goods will
also support their schooling.
Last year, as part of the collaborative work, AD CREATE developed
the posters to create awareness for the said project.
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