DLSU-M is over-all champion in National Marketing Week

The De La Salle University-Manila was declared over-all champion for this year’s National Marketing Week Competitions hosted by the Philippine Marketing Association (PMA). The event, dubbed “Marketing Shift II: Beyond Breakthroughs,” was held on August 20-23 at the Glorietta Activity Center.

The students who represented the University were chosen and handled by the Junior Entrepreneurs’ Marketing Association (JEMA) in cooperation with the Marketing Management Department as a follow-up project to the DLSU-M Marketing Week held on July 9-13.

Giselle Frances Sia, Jill Christine Santiago, and Kathrine Cu won first place in the Marketing Quiz Bee. Jan Krisha Dy, Sara Denise Mendoza, and Leynard Quizon won 2nd place for the Jingle Writing Competition. Clarissa Geron, Martin Cervantes, and Joan Cantemprate won first place in the Marketing Packaging Contest, while Paula Berroya and Markson Tan won 1st and 3rd place respectively for the Poster Ad Making Contest.

Haraya Ocampo and Charles Realuyo won 2nd place in the marketing debate on the proposition Should advertising be limited during economic recession? While Dy, Mark Chester Ocampo, Ian Velasco, Martin Chung, Trixie Gancayco, Gyneth Garcia, Jojo Dabu Go, Minette Gamboa, John Rae Cortez, Sara Denise Mendoza, Elline Natasha Villanueva, and Earl Vincent Camua bagged the first place for the Marketing Promotions Contest for their tri-media campaign for Motolite Oriental battery.