De La Salle University - Manila

CCS Undergraduate Degree Programs

Bachelor of Science in Information and Communications Technology Management (BS-ICTM)

The convergence of computers and information and communication systems (commonly called as ICT) has led to new paradigms of doing business, learning, social interactions, governance and delivery of products & services. The rapid and continuous development in ICT and the needs of the knowledge-based economy will require a new breed of technology professionals.

BS-ICTM is a 10-term undergraduate program that focuses on the effective design, development and implementation of information and communications technology (ICT) resources to ensure information systems, applications and resource viability in various industry sectors (business, education, media and entertainment, healthcare, government, and service).

The program is intended to train future ICT professionals in the science of conceptualizing, designing, implementing, maintaining and managing information and communications technology resources in specific and applied environments. This new breed of ICT professionals will support the corporate, end-user and ubiquitous computing services applied in various areas such as business, education, media and entertainment, and other industry areas.

What makes this program uniquely different and an enhanced version of the existing BSCS-IT Program?

This new program takes into account the current revolution of technology and its future. The program acknowledges the fact that technology is not just computer and computers alone is not technology. With the myriad technological developments, specifically the convergence of computers, information technology and communications technology has led to new and innovative ways of doing things, from personal and household use to professional and business use.

The program recognizes that technology has not only penetrated the realm of business, education, government and other forms of groups and organizations but also the daily lives of people belonging to such environment. Such requires an understanding of this new dimension of technology vis-à-vis the real world. Technology has broken bridges between people and the organization, between home and schools, between the person and its community. This program is designed to produce students who recognize this impact and the potential of technology in the society of the future.

The former BSCS-IT Program has always been associated with the use of computer technology in business. With the new BS-ICTM program, the definition of technology is now expanded to include convergence and emerging technologies and the domain to which it is applied, not just for business - but also for education, governance, personal, household, and entertainment.

MAJOR CURRICULAR DESIGN

In order to prepare students to a promising profession and bright career, the curriculum is anchored on five major areas to develop our students.

A. Information and Communications Technology

Databases, Human Technology Interactions, Networks and Communications, Web and Mobile Technologies and Computing, Emerging Technologies

B. Organization and Management

Fundamentals of Organization and Management, Organizational Processes, Accounting and Finance, Strategic and Technology Management, and Project Management

C. Core Values and Skills

Ethics and Professionalism, Personal and Interpersonal Communication skills, Teamwork, Use of Tools for Productivity, Quantitative and Qualitative Analysis, and La Sallian Values

D. Integration, Application, and Management of ICT in Organizations

Information Systems Theory and Practice, Systems Analysis and Design, Development and Implementation of Information Systems, Systems Testing, Deployment, Quality Assurance, Training and Services, Practicum, and Integrating Project

E. Specialization of Interest

There are four available tracks that will allow students to further specialize-- Business, National Development, Education And Training, Media, Entertainment and Personal Computing:

• Information Management Track – to address various business organization needs.
• Instructional Systems Track – to address education and training requirements.
• Interactive Technologies Track – to cater to media, entertainment and personal computing requirements.
• ICT for Development – the track supports the current governance thrust on societal reform and development.

Courses Under Each Track

Information Management Track

Technopreneurship. The course focuses on the creation of a business plan for technology companies, using case studies and team projects as the basis for learning and applying the course materials.

IT Value Chain. This course provides an introduction to the design and management of the value chain networks for high-technology enterprises. The value chain includes procurement, manufacturing, logistics, inventory, and distribution and marketing of products and services.

Strategic Information Management. Fundamental concepts of strategy, resource management, and systems theory are explored and then applied to diverse problems in information technology (IT) management. Both theory and technologies are examined with a particular emphasis on their relevance to the emerging problems of electronic commerce.

Business Process Outsourcing. This course introduces the business context and mechanics of outsourcing including offshore outsourcing. Students will learn how outsourcing works in practice and will study the economic, social, political impacts of outsourcing.

Electronic Business. This is a foundation course on management focusing on the E-business framework.

ICT for National Development Track

ICT For Development The course will initially present the basic concepts of societal development. It will explore the role of ICT and the different issues regarding application of ICT for societal development.

The course will include a review of the current ICT4D initiatives in Asia and will focus on the capacity of the Philippines to implement a similar effort. ICT trends will also be discussed in the course.

E-Governance This course will introduce students to the basic concepts and tenets of E-Governance and other related fields. Students will be exposed to classroom lectures and discussions on the intricacies of pursuing E-governance projects and present viable alternatives for its successful conclusion.

Organizational Design and Change Management The course investigates the various strategies for the systematic introduction of organizational design and change concepts in the organization. It seeks to develop skills in diagnosis and assessment in the design and implementation of change intervention. The course will also discuss the effects of IT applications in the organization and the need for change management.

Contemporary Issues in the Philippine Society This course will provide students with an overview of the possible roots of societal problems in the Philippines. The course will present the different societal/political theories that are relevant in the study of the Philippines and its societal, economic and political ills. The course will also touch on the present governance-based response to mitigate these problems.Comparative studies among the experiences of Asian countries will be highlighted in the course.

ICT Policy Formulation and National Development This course is intended to be a policy review course that will allow students to see the current ICT thrust of the Philippines. Relevant government programs, initiatives and legislation will be discussed in class. The main aim of the course is to imbibe ICT advocacy among students and faculty members.

Instructional Systems Track

Instructional Design. The course will cover all basic educational theories, curriculum design approaches and learning evaluation. This will also serve as a foundation course in the Instructional Systems track.

Media Development. This course teaches basic media production—photo, video and animation.

Instructional Systems Development 1. This is an introductory course to multimedia and courseware development.

Instructional Systems Development 2. This deals with advance course development and instructional tools development.

Educational Content Management Systems.

Interactive Technologies Track

Construction and Deconstruction of New Media.
This is a required foundation course in the Interactive Technology track. The course provides high level theories on the traditional, modern and post-modern media and the receptors and users of media.

Digital Media Design and Construction.
This is a laboratory course on the effective design, construction and manipulation of various digital media and media elements (text, images, icons, audio/sound, colors) as semiotics in various environments—web and mobile devices.

Flash Presentation and Animation Development.
This laboratory course focuses on basic and advanced Flash animation and scripting.

Usability Engineering.
Various usability techniques and user interface design methods will be the center of this course with consideration in industry, personal computing and web environments.

Game Design & Development.
The lecture part of the course will deal with the study and design of various online PC games and mobile device games. The other part of the course will involve the development of a game prototype.